Visionary Leadership. National Reach.

Founded by former IAS CEO and 30-year veteran Garret Lacour, RoadVantage is led by a team of seasoned experts and partners including two former automobile dealers, Randy Ross and Reese Hillard, each with more than 30 years of retail experience. Garret Lacour co-founded IAS in 1984 starting with one product, growing the company to a full-suite ancillary products provider, and when sold in 2007, IAS was the oldest of only three full-suite national providers. RoadVantage offers a full portfolio of ancillary products through our certified agents across the U.S. for many top dealer groups and is headquartered in Austin, TX with regional offices in Dallas, TX; Phoenix, AZ and St. Augustine, FL.

The RoadVantage Team

Garret Lacour, CEO

RoadVantage founder Garret Lacour is a 30-year F&I industry leader. Garret co-founded Innovative Aftermarket Systems (IAS) in 1984, starting with just one product. As IAS’ CEO, he helped to grow the company to a full-suite ancillary products provider, the first in the industry to adopt menu selling and multimedia F&I presentations. Garret also helped shape the F&I industry with creative new products and ideas. During Garret’s tenure as CEO, IAS evolved into a $100 million company and when sold in 2007, it was the oldest of only three full-suite national providers.

Garret founded Vantage Administration Services, LP and the RoadVantage brand to leverage his industry experience and perspective to build a better automotive aftermarket ancillary product company, from the ground up. Starting with a clean slate, Garret and his team of seasoned veterans incorporated new technology and a streamlined, innovative approach to develop better F&I products and higher benchmarks in customer service – setting a new industry standard in the process.

Garret was born in New Orleans and attended Loyola University before moving to Austin in 1983. When he’s not developing new innovations for the F&I industry, Garret can be found wake surfing on Lake Austin with his two sons.

Reese Hillard, Senior Vice President

Reese Hillard is a third-generation automotive industry veteran with more than 30 years of experience. He was president and general manager of the Hillard Auto Group, which included Ford, Mazda, Buick, Suzuki, Lexus, Saturn, Kia and Chevrolet dealerships, until sold to AutoNation, a Fortune 100 company.

Reese has served on many automotive boards including NADA, Texas Automobile Dealers Association, Saturn’s National Dealer Council and the National Advertising Board. During the time Reese led the Hillard Auto Group, the dealerships received numerous awards and recognition, including being recognized as a Top 100 Dealer Group by Automotive News.

Reese graduated from the University of Mississippi with a BBA in business management and is also a graduate of the National Automobile Dealers Association Dealer Candidate Academy. An avid sailor, Reese has won four national championships and a world championship in 2006. Reese is also a dedicated family man and supports several non-profits in his community.

Randy Ross, President of Sales

Randy Ross has more than three decades of experience in the retail automotive industry. Randy has a proven track record of high sales volume and operational profit, while maintaining a customer satisfaction index above both regional and national benchmarks.  He began his career in 1978 in sales and F&I for a Dallas Ford dealership before transferring to a sister dealership where he helped grow sales volume to become the most productive dealer per square foot in the nation, receiving Nissan’s President’s Award 1983-1985. His outstanding management resulted in his promotion to partner for a dealership in Austin, which he grew into a franchise that ranked in the Top 50 nationally. He eventually presided over four Austin dealerships.

In 1997, Randy co-founded Group 1 Automotive, a publicly held NYSE company for which he served as platform president of Austin operations, with gross sales exceeding $150M and more than 220 employees. Currently, in addition to leading RoadVantage’s sales growth, Randy is an absentee owner of Ross Automotive, LLC, a franchised award-winning Chrysler-Jeep-Dodge dealership in North Carolina he began operating in 2002.

Randy has been recognized for his leadership in community service and has received both local and national awards. In February 1999, Randy was one of 63 dealers out of more than 20,000 to receive the distinguished Time Magazine Quality Dealer award at the NADA convention in San Francisco. Also in 1999, he received the Texas Automobile Dealers Association Distinguished Dealer award. Randy and his wife have raised three children and enjoy playing golf in the beautiful hill country southwest of Austin.

Richard “Chip” Edwards, Dealer-Agent Liaison

Chip Edwards’ 22-year career in the F&I industry began in 1991 when he joined Innovative Aftermarket Systems (IAS). During his tenure at IAS, Chip served as manager of installers, regional sales manager, claims representative and dealer-agent liaison. In 2005, Chip left IAS to lead Aftermarket Development Services, Inc., an independent agency offering IAS products. He served as president of ADS until 2011, when he joined RoadVantage as dealer-agent liaison.

When not overseeing dealer installations, Chip can be found on the golf course or fly fishing.

Bradford Blizzard, National Vice President of Sales

Bradford Blizzard is an industry veteran who has touched every side of the F&I business. He began his automotive career at JM Pontiac in Hollywood, FL.  Brad then transitioned to the consulting side of the business with a regional firm based out of Atlanta, where he was awarded Regional Manager of the Year for three consecutive years. The company became Voyager Automotive Group and Brad was promoted to VP regional director heading up the western US with a team of seven regional managers and an office staff of six.

After several years with Voyager, Brad founded and served as president of Bradford Consulting Group, an ancillary products agency based in Florida. The agency grew to a gross sales volume in excess of $1 million annually. Brad was then recruited by Safe-Guard Products for the position of vice president, national account manager, where he oversaw consolidator business such as AutoNation, Sonic Automotive Group and Mercedes Benz North America, as well as nationally based regional managers. Brad then served as national sales manager for Alloy Wheel Repair Specialists, a GA-based company, and also did consulting work in the FL, GA and TN automotive markets before joining RoadVantage to serve as RVP for the eastern US.

Brad’s industry successes are punctuated by the multiple awards he’s received for Regional Manager of the Year, F&I Manager of the Year and Salesperson of the Year, to name a few. Brad and his wife Beth reside in St. Augustine, FL and have three children. Their interests include the beach, boating, golf and family.

Kyle Risenhoover, Regional Vice President

Kyle Risenhoover joins RoadVantage with more than 20 years of automotive management, product development and sales training experience. Kyle received his BBA from Texas Christian University in 1989 and has held multiple positions in automotive retail, including sales, finance, sales management, general management and executive management. His experience on the wholesale side is just as diverse: Kyle held both district and regional management positions for a large national insurance provider, assisting in managing both controlled foreign corporations and non-controlled foreign corporations for dealer partners.

Kyle joined Coffeen Management in 2005, where he worked his way up to VP/general manager. Kyle oversaw the day-to-day operations of the agency, and managed the sales force as well as the administrative operations. After six years in agency management, Kyle was recruited to join the RoadVantage team, where he serves as RVP for the central US.

Kyle and his wife Michelle have three children and live in the Dallas-Fort Worth Metroplex. Kyle is a long-distance runner and enjoys a bit of golf when not engaged in family activities.

Dave Moss, Regional Vice President

Dave Moss’ career started in 1984 at Van Tuyl Auto Group in Arizona. After attending Colorado State University, where he studied automotive industry management, Dave learned the ins and outs of the automobile dealership industry by starting in the make-ready department and working his way through new and used sales and into finance. Dave then joined Fred Jones Industries as manager of retail and outside sales, where he worked in a joint venture with the Jim Click Automotive Team in Tucson, AZ, continuing the Fred Jones tradition of offering Ford-authorized remanufactured parts on an exchange and wholesale basis. Dave moved from Fred Jones in 1997 to become an independent agent, serving a number of dealer groups and independently owned dealerships in the southwestern US. After 14 years, he joined RoadVantage to serve as RVP for the western US.

Dave’s career has always focused on the automotive industry. While attending CSU, Dave worked at Firestone Automotive Center as a front-counter sales and service advisor, and AAMCO Transmissions as a center manager, helping further his knowledge of the industry and setting high marks in sales and customer service.

When not working, Dave enjoys motorcycle riding, off-roading in his Jeep, boating…basically, any activity involving an engine.

Ray Bechtold, Controller

Ray Bechtold has more than 25 years of experience in finance and accounting across a wide array of industries, including oil & gas, software, governmental and nonprofit. Ray began his career with Deloitte & Touche as an auditor and has since worked in varying financial management roles, providing both tactical and strategic guidance. His experience includes interim roles as chief financial officer and director of product management for financial applications while employed by Sage Software.

During his tenure with several prior companies, Ray assisted with evaluation and integration of acquisitions, including the legal due diligence process. Ray played a key role in the acquisition of Opus Healthcare Solutions by NextGen Healthcare. He assisted with system and organizational integration post acquisition, which included migration of several key CRM products.

Ray is a CPA licensed in the State of Texas and received his Master of Business Administration degree from the University of Texas at Austin. He regularly volunteers at a number of local nonprofits, and enjoys time with his wife of 30 years and their 25-year-old son.

Frank Diaz, Operations Manager, Claims & Contact Center

Frank Diaz brings to RoadVantage a vast knowledge of the insurance industry and contact center operations, gained through his work with several well-known P & C organizations such as Allstate, USAA and General Casualty. Frank held key roles in claims, underwriting, sales, support services and marketing at USAA, where he led efforts to produce the first nationwide financial responsibility educational series for newly commissioned military officers. As director of insurance operations at USAA, Frank was responsible for sales, underwriting and claims operations for the Northeast region. At General Casualty, Frank was responsible for all policy processing, underwriting and agency support, as well as policy accounting operations.

Frank came to RoadVantage after eight years with Dell. As director of global learning & development, Frank led teams supporting the contact center and field engineer operations. His expertise in contact center operations, coupled with his technical and customer management skills, proved crucial to his team’s success.

Frank is a graduate of Texas A & M University and completed graduate studies at UTSA. He completed the Executive Training Seminar Series at the University of Virginia, Darden School of Management and is a retired military officer with more than 28 years of service. Frank is licensed as an adjuster in both Texas and NY State. He holds the CCLA, CPCU, and ITIL (V1) professional designations. Along with his wife, Frank enjoys spending time with their 5 grandkids, golfing and running.

Jeff Breckenridge, Vice President of Marketing

Jeff Breckenridge brings to RoadVantage a long history of graphic design, advertising, and marketing in the F&I industry for Garret Lacour’s former company, IAS. Since the 1980s, Jeff helped Mr. Lacour to concept and create many products and programs still in use at IAS today.

Jeff is a graduate of the University of Texas at Arlington from the fine arts school with a concentration in graphic design. After spending 10 years as the employee of an Austin ad agency, Jeff opened his own marketing and advertising design shop and ran it successfully for the next 21 years producing advertising, websites, logos, brochures, packaging and more. His agency has been integral in creating design, marketing and advertising for RoadVantage since its inception.